trending | April 09, 2020

Dragons’ Den Star Manjit Minhas Transforms Her Brewery into a Sanitizer Facility Amid the Coronavirus

Manjit Minhas is well-known for her role as a judge on the critically acclaimed program Dragons’ Den. She also runs one the world’s largest breweries—worth a whopping $187 million dollars. In the midst of the coronavirus pandemic, Minhas shows us how it’s possible to repurpose your business and respond to the crucial needs of our communities.  

Minhas Micro Brewery and Distillery has begun fulltime production of hand sanitizer to fulfill a growing need for supplies that reduce the transmission of COVID-19. “We started investigating the process the moment we took our first call from a regional health authority. It took a couple of days to get all Health Canada and FDA approvals and gather ingredients but we’re relieved to be up and running,” says CEO Manjit Minhas, who notes that their finished product will follow the formulation recommended by the World Health Organization.
 
Over the next few weeks, the company is expected to produce over 1,000,000 bottles of alcohol-based hand sanitizer, which will be given to vulnerable segments of the population, from those living in shelters to  essential workers on the front line. It will also be made available to the general public through the company’s headquarters as well as several grocery chains.
 
“We’re all so grateful for our staff’s hard work to reposition the facility and grateful that we are in a position to be able to do whatever we can to respond to this crisis,” says Manjit. Her example reminds us that companies need to be social as well as commercial actors, especially as we reckon with a public health emergency of this magnitude.

 

To book speaker Manjit Minhas for your next event, contact The Lavin Agency today, her exclusive speakers bureau.

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