innovation | October 30, 2011

Jeremy Gutsche's Book, Exploiting Chaos, Is Now Interactive—and Free

When Jeremy Gutsche’s award-winning book, Exploiting Chaos, was originally released, it won accolades for its beautiful design and for its clear-eyed elaboration on the idea that many great companies (Disney, HP, etc.) were formed during recessions. Now, the book has been completely updated with all new interactive videos that bring fresh life—and a new perspective—to the content. Better yet: it’s entirely free. The YouTube video above is just a silent tour; to flip through the new and improved Exploiting Chaos, with attendant bells and whistles, click here now.

Written in bursts of easily digestible and thoroughly tested innovation advice, Gutsche's book delivers, as the subtitle suggests, “150 Ways to Spark Innovation During Times of Change.” As many regular readers, organizational heads, and entrepreneurs can attest, it's an astonishingly helpful book for anyone looking to increase creativity and innovate faster in today's unpredictable economy.

Jeremy Gutsche is the founder of, the world’s most-visited trend hunting website. At Trend Hunter, he relentlessly tracks and finds the next big thing—that valuable but elusive commodity—for a global audience that generates millions of views a month. Gutsche is also a much-requested keynote speaker. In the past few years, The Lavin Agency has sent him out to over 200 conferences, from Vancouver to Mexico to New York to Pakistan to Hong Kong. In his most popular talk, Gutsche helps your company create customer obsession, accelerate change, deliver infectious messaging, and maintain a creative culture at work—all in the name of staying alive, and thriving, in any economic climate.

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social media | October 27, 2011