Jer Thorp

Data, right now, is in the hands of the technological elite. We need to get it to the people.

Co-Founder, Office for Creative Research; Fmr NYT Data Artist in Residence

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Jer Thorp | Co-Founder, Office for Creative Research; Fmr NYT Data Artist in Residence
Lavin Exclusive Speaker

Jer Thorp is a data artist whose work focuses on adding narrative meaning to huge amounts of data. In other words, he makes data more human. Through cutting edge data visualization techniques, Thorp helps people and corporations take control of the information that surrounds them, using technology and data as a new way to tell stories.

Originally from Vancouver, Jer Thorp lives in New York City, where he teaches in NYU’s ITP program. To investigate the results of Big Data, Thorp helped launch The Office for Creative Research with his peers. He has been a vocal advocate around data, ethics, and privacy, and is currently spearheading a new project with The OCR called Floodwatch: a collective ad monitoring tool that empowers individuals to see how advertisers are profiling them, and to share data with privacy researchers in an effort to combat discriminatory practice.


“Underpinning Jer’s examples is a powerful common thread of humanizing data and making it a living piece of our personal histories and cultural poetics.”

— Maria Popova

From 2010-2012, he was the Data Artist in Residence at The New York Times. Thorp’s software-based art has been featured all over the world. His art brings big data sets to life, combining state-of-the-art science with a natural interest in the human condition. His “Cascade” project at The New York Times visualizes the sharing of content through social media, offering tremendous insight into the way we use digital networks to share, influence, and connect with others. He was also a major contributor to the 9/11 memorial project in New York City, where he wrote a program that organized the names of victims not by alphabetical order, but by relationships—putting coworkers next to coworkers, and brothers next to brothers.


Thorp’s award-winning software-based work has been exhibited in Europe, Asia, North America, South America, including in the Museum of Modern Art in Manhattan. Jer has over a decade of teaching experience, in Langara College’s Electronic Media Design Program, at the Vancouver Film school, and as an artist-in-residence at the Emily Carr University of Art and Design. He has presented at The Ford Foundation in New York City, at the National Academies, and he is a member of the world Economic Forum's Global Agenda Council on Design Innovation. He was named one of Canada’s Greatest Explorers by Canadian Geographic.


“We had an amazing time with you! It was fun and interesting and easygoing. Thank you! And the event was a huge success! People’s comments are raves. They had never heard this view about Big Data and it made total sense to them. Huge impact!”

The Mob, Brazil

Speech Topics

Big Data
Living in Data
What is it like to live in data? To be a human in a world where every action is instrumented, where our jobs and our families and our love lives are increasingly quantified? In this session, Jer Thorp, National Geographic Explorer and former data artist in residence at The New York Times, will share a series of projects by The Office for Creative Research which examine the fast-changing relationship between data and culture. From visualizations to performances and public art, Jer will explore ways in which we can bring data closer to humans, and propose ways that we can all work to make a more livable data world.  
Big Data
Data Art Beyond Visualization

We all know that data visualization can be a powerful tool for understanding. But what about data sonification? Or data sculpture? Or data performance?

Jer Thorp’s career as a data artists has brought him from the bustling newsroom of The New York Times to a submersible in the inky depths of the Gulf of Mexico; from the gleaming white galleries of MoMA to the divided streets of St. Louis. In this talk, Jer will examine how artists can insert themselves into data systems to provoke, interrogate and examine. Jer will discuss his own evolving practice as a Data Artist, and will propose ways for data visualization practitioners to move beyond charts and graphs. 

Big Data
The Meaning Behind Data Making Data More Human
In this talk, Jer Thorp shares his beautiful and moving data visualization projects, helping audiences put abstract data into a human context. From graphing an entire year’s news cycle, to mapping the way people share articles across the internet, to the 9/11 Memorial in Manhattan, Thorp’s cutting-edge visualizations use technology and data to help us learn about the way we use digital technologies, become more empathetic in the data age, and ultimately, tell the story of our lives. How can understanding the human side of data lead to innovation and effective change? What value is there in the novel and interactive approaches to data visualization? And, what are the business applications of creative data-focused research? Thorp teaches audiences how adding meaning and narrative to huge amounts of data can help people take control of the information that surrounds them, and revolutionize the way we utilize data.