Corporate Sustainability Expert
-- William McDonough, on Capitalism at the Crossroads
Stuart Hart believes that business can, and should, be the engine for change. This means reversing the widening gap between rich and poor, and halting the rampant loss of natural capital and biodiversity worldwide. The winning companies of the present and future will be sustainable enterprises, companies that grow and profit by moving us more rapidly in a sustainable direction. Attaining global sustainability through this new breed of enterprise calls for transformational change in corporate vision and strategy. A new set of guiding principles are needed—and Stuart Hart is at the forefront of developing them.
Capitalism at the Crossroads: Creating Sustainable Value
In order to realize the vision of sustainable enterprise, we have to change the way we do business. In this practical keynote, Stuart Hart shares the key building blocks and philosophies that he sees as crucial to any sustainable enterprise. Companies must abandon the notion that being sustainable requires a trade-off in profit, understand the powerful disruptive potential of sustainable technology, and engage the poor to better serve (and profit from) underserved communities. By engaging populations in developing nations, or what Hart calls "the base of the pyramid", we can help spark global growth -- leading us into a new age of capitalism that brings widely distributed benefits to the entire human community. With unparalleled expertise, Hart helps his audiences change the way they think about business, and gives them the tools they need to make their own sustainable enterprise.
Next Generation Business Strategies for the Base of the Pyramid
During the last decade, companies launched scores of business ventures aimed at serving the world's four billion poor at the base of the pyramid (BoP). These first generation strategies focused primarily on "finding a fortune at the base of the pyramid" by selling existing goods to and sourcing familiar products from the poor. Many of these initiatives did not scale and some failed outright. But through this experience, crucial lessons have been learned.
In this keynote, BoP pioneer Stuart Hart shows how to apply these lessons through next-generation BoP strategies which seek to "create a fortune with the base of the pyramid." By combining the latest leapfrog "green" technology from the developed world with the local knowledge and ancient practices of local communities, Hart shows how to craft and implement BoP strategies with the potential to create entirely new markets -- and reinvent corporate business models for the future.
Next Generation Business Strategies for the Base of the Pyramid
During the last decade, first-generation "Base of the Pyramid" (BoP) ventures focused primarily on "finding a fortune at the BoP" by selling existing goods to and sourcing familiar products from the world's four billion poorest people. Many of these initiatives did not scale, and some failed outright. But through that experience, crucial lessons have been learned. Innovators are now succeeding--thanks to a more sophisticated and nuanced approach based on "creating a fortune with the BoP."
In this book, co-editors Ted London, Stuart L. Hart, and other leading BoP thought and practice leaders show how to apply these second-generation BoP innovations, techniques, and business models. You'll learn how to build successful business ventures, create sustainable business ecosystems, design new technologies with the BoP in mind, and even transform entire sectors through collaborative entrepreneurship.
How business can offer a compelling, persuasive alternative to extremist ideologies and terrorism: a vision of hope, mutual respect, and opportunity. Terrorist leaders know that special circumstances are required to attract the large numbers of people needed to effectively advance and support the cause. Most people are not born to be suicide bombers. It takes a lifetime of neglect, despair, dashed hopes, thwarted opportunities, or worse--“intimidation, exploitation, and humiliation" --to drive most people to such extremes....
Capitalism at the Crossroads: Second Edition
Today's era of economic crisis has sent a powerful message: The age of "mercenary" capitalism is ending. We must finally embark on a new age of sustainable, stakeholder-based capitalism. While enlightened executives and policymakers understand the critical need for change, few have tangible plans for making it happen. In Capitalism at the Crossroads, Stuart L. Hart presents new strategies for identifying sustainable products, technologies, and business models that will drive urgently needed growth and help solve social and environmental problems at the same time.
Global capitalism stands at a crossroads-facing terrorism, environmental destruction, and anti-globalization backlash. Today's global companies are at a crossroads, too-searching desperately for new sources of profitable growth. Stuart L. Hart's Capitalism at the Crossroads, Second Edition is about solving both of those problems at the same time.
It's about igniting new growth by creating sustainable products that solve urgent societal problems. It's about using new technology to deliver profitable solutions that reduce poverty and protect the environment. It's about becoming truly indigenous to all your markets, and avoiding the pitfalls of first-generation "greening" and "sustainability" strategies.
Hart has thoroughly revised this seminal book with new case studies, trends, and lessons learned-including the latest experiences of leaders like GE and Wal-Mart. You'll find new insights from the pioneering BoP Protocol initiative, in which multinationals are incubating new businesses in income-poor communities. You'll also discover creative new ways in which corporations are responding to global warming and terrorism. More than ever, this book points the way toward a capitalism that's more inclusive, more welcome, and far more successful-for both companies and communities, worldwide.
- Politics Ta-Nehisi Coates, Refusing to Ignore "the Same Old Racism," Named to Politico 50
- Innovation First Look: Work Smarter with Jeremy Gutsche's New Book, Better and Faster
- Work Up Close & Personal: Susan Pinker On Face-to-Face Contact and Happiness
- Innovation Learning through Failure: Cirque du Soleil's Welby Altidor on Innovation