Twitter’s Former Head of Media, North America
As Managing Director and Head of Twitter Canada, Kirstine Stewart was responsible for building the Canadian market. And as Twitter’s VP, North American Media Partnerships, she was charged with developing deals with TV, sports, and music partners across the continent. In her new position as Chief Strategy Officer of Diply—a top lifestyle and entertainment media company with more than one billion monthly global content views—Stewart will lead expansion efforts with content creators, accelerate content and video distribution efforts, and create innovative new opportunities to excite brand advertisers. She was previously Executive Vice-President of CBC English Services, where she commissioned the greatest number of Canadian content hours the CBC has ever had in prime time. She helped lead it to some of its biggest ratings in history, all while maintaining and strengthening its public broadcasting mandate. Her book Our Turn: Time for a New Kind of Leader, on women leaders in a time of new opportunities, was published in the fall of 2015.
Stewart is a founding board member of Culture Days and sits on the boards of the Banff Television and Film Festival White Knights, and Amfar. She is a graduate of the University of Toronto and the Global Leadership in the 21st Century program at the Kennedy School of Government, Harvard University.
Adapting to the Socially Connected World
New media is inspiring new business models. And today’s leaders must be flexible and responsive to what’s here, and what’s on the horizon. Kirstine Stewart forged new digital ground as one of Twitter’s most valuable assets. First, she helped build the Canadian market during a massive global expansion strategy. Then, heading up US Media in NYC, she brought tremendous energy and perspective to an already innovative field, partnering with content creators and rights holders (such as media outlets and sports leagues) around major events like the Super Bowl and the 2016 US election. In both Canada and the US, she helped ensure that digital (think: that little hashtag at the bottom of your TV screen!) couldn’t be ignored. And she did this in her 40s, shattering the myth that social media—hubs like Twitter, Facebook, Snapchat, Periscope, and more—are purely millennial domains.
In this talk, Stewart gives a customizable, up-to-the-minute account of digital culture—and business. Whether offering insight into new methods of branding, how to disrupt, thrive alongside, and even revive traditional media, or speculating on the future of content consumption across channels, she’s a formidable keynote speaker with her fingers on the pulse of the shifting face of the digital landscape. From her time heading up Twitter, she can also easily adapt her talks to cover the news: how politics, activism, and security have all been radically transformed by what’s become an essential part of our lives.
Learn how the hub of instant communication and social media deals with change—and what you need to know to stay relevant, ethical, and profitable today.
Partnership, Collaboration, and Empathy in Leadership
The old ideas of hierarchy in business are quickly becoming outmoded. Instead of a pyramid, the power structure of most innovative companies looks much more like a plateau. Leaders need to understand that partnership, information sharing, and collaboration are the new watchwords of good business. Kirstine Stewart knows the value of this style of leadership, first-hand.
The Role of Women as Leaders
Traditional leadership traits almost universally stem from the masculine point of view. But that’s changing very quickly, especially as more women than ever before enter the corporate and political realms. Kirstine Stewart shows us that it has never been a better time to be a driven woman, ready to subvert stereotypes and take your rightful place as a leader.
What comes after you “lean in?” In Our Turn, Kirstine Stewart, Twitter’s former VP of North American media partnerships—and recently named to Canadian Business’s Power 50 of 2016 list because she “helps women discover their leadership potential”—draws on her own extensive experience to answer that question in smart and practical ways.
Canada’s own Kirstine Stewart has joined the ranks of other stand-out new technology leaders such as Sheryl Sandberg and Marissa Mayer, but she has come to that position by a very different route. She got her first job when she applied for a position as a “girl Friday” at a film distribution house. Having worked her way up from the bottom—under women and men, leaders good and bad—she believes it’s time we leaped past the question of how women might create change in the working world and exploit the fact that profound change is already under way. The digital revolution, and the wave of millennials who are entering the work force with very different expectations than the generations who preceded them, have created a new reality that demands a new style of leader with attributes and perspectives that make women the natural front-runners. The opportunity is there. The question Stewart tackles in Our Turn is: how do we seize it. Stewart’s own track in the world has been exceptional, and littered with firsts, including being the first woman and the youngest person ever to head the CBC. Not only does she illuminate the broad strokes of the way forward for women, and her own principles of leadership, but she digs down into the nitty-gritty of how she has managed to excel and to lead while staying true to who she is as a person. Whether you’re the CEO or the administrative assistant, there is something for you in Our Turn.
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