politics | July 31, 2012

What Mitt Romney’s “Weird” New App Says About Politics: Web Speaker Virginia Heffernan


“The app is quickly revealed as a banal, noxiously safe, wavy-bunting-on-the-dais bit of silliness, like a campaign website from the ’90s. The nineteen-nineties. The collision of this nervous patriotism with the sheen of steampunk irony in the design is queasy-making… “Mitt’s VP” is junk. And that’s not political. Romney’s app looks weird, it asks for tons of data, and it gives nothing but promises.”
Web speaker Virginia Heffernan, on Mitt Romney’s newly released mobile app, Mitt’s VP. Heffernan is covering the presidential election through the lens of technology for her Yahoo News column, Machine Politics.