Social Media at Conferences: Misha Glouberman's How-To [VIDEO]
A recent Forbes article explains how social media can be used to enhance the experience for the audience and spur a dialogue between the speaker and the audience—something Glouberman cites as being a highly beneficial element of conferences that often goes goes untapped. In his refreshing sessions, he teaches participants that an event shouldn't end when the speaker stops talking. Rather, the unique opinions and thoughts of the audience should be harnessed to draw new insights from the lecture and help attendees connect with the material. However, he warns that relying too heavily on social media during the lecture can backfire, and advises that event planners need to, "be aware of what the best medium is for the situation." He says the best bet is to strike a balance between using tools that help build a connection between everyone in the room, while keeping the focus firmly on the presentation itself.
Glouberman is the host of the popular Trampoline Hall non-expert lecture series, the teacher of a class on negotiation and communication tactics called "How To Talk To People About Things," and the co-author of The Chairs Are Where the People Go: How to Live, Work, and Play in the City with Sheila Heti. On stage, his presence is transformative—helping his audiences host better meetings, communicate more effectively with others, and spark meaningful discussions.