Drew Dudley & Business Insider Agree: Maximize Value—Not Profit [VIDEO]
In Business Insider, they explain that despite experiencing some of the highest profit margins in history, a strict adherence to bottom-line focused policies has created other residual problems for businesses. Employees, customers, and society as a whole suffer from the decision to maximize profits. Workers get paid less, customer satisfaction falls, and the economy as a whole starts to slow down. But, as the article suggests, if you start to put higher value on the work done by your employees, it creates a positive ripple effect. Workers become happier and more invested in their work, the work becomes better and the customers are happier. This leads to more money being invested into American companies by the consumers, which drives the economy and increases shareholder values. As Dudley argues, shifting the focus away from profits and towards creating value—whether it's valuing the work you do personally, or the work your employees do—is a win-win.