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Jeremy Gutsche: Founder of Trendhunter.com Other Links
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Represented Exclusively by The Lavin
Agency
JEREMY
GUTSCHE TrendHunter.com is one of the most influential trend-spotting
websites in the world. Its founder, Jeremy Gutsche, relentlessly tracks
and finds The Next Big Thingthat valuable but elusive commodityfor
a global audience that generates a million views a month for the site.
Called a new breed of trend-spotter by The Guardian UK,
Gutsche has a broad appeal that stretches from The Economist, which
sourced him for their World in 2008 special, to MTV, which places him
at the forefront of cool.
Jeremy Gutsche is a creative, globe-roaming individual
fueled by curiosity and innovation. In a short time, he has grown Trendhunter.com
into one of the world's largest and most trusted trend-spotting communities.
The site showcases a What's Next selection from business and marketing,
art and design, fashion, technology, sex, and many other categories. For
his background in corporate strategy and his expertise on consumer and
marketing innovation, he is sought out by the world's leading companies
to speak about cool-hunting, innovation, marketing strategies and, of
course, The Next Big Thing and its relevance to their business.
Gutsche and Trendhunter have been featured or cited in over 40,000 print and online references, including The Economist, The Globe and Mail, The Sun and The Financial Times. Frequently sought after by television networks, Gutsche has appeared on MTV, Entertainment Tonight, the BBC, Global TV, which calls him the eagle eye, and the CBC, which calls him Mr. Cool. At age 28, he was one of Capital One's youngest Business Directors and innovation leads. With a relentless focus on innovation, he led his marketing and analysis team to grow a billion dollar portfolio of market leading products. Gutsche is a former Management Consultant for the Monitor Group, where he advised government and Fortune 50 clients on top level strategy and the assessment of new ventures. He holds an MBA from Queen's, is a Chartered Financial Analyst (CFA), and studied innovation at the Stanford Graduate School of Business. What does Jeremy Gutsche talk about?
Jeremy Gutsche's presentationsinteractive, strategically
bold, and packed full of the hottest new trendsengage audiences
with a blend of viral new trends, strategic frameworks, and a contagious
enthusiasm for innovation. His background in both corporate strategy and
Web 2.0 provides him with a rare perspective on innovation within the
business context. His presentations showcase the hottest trends, but they
go beyond that as well. He provides his audience with inspiration and
tools that can be used to generate ideas, stimulate creativity and unlock
potential.
NOTE: Jeremy Gutsche's' Presentations are each tailored to the conference needs with optional workshops and interactive experiences. Unlocking Cool
One of the world's 'most favorited' presentations at
SlideShare.net, Unlocking Cool is a beginning-to-end exploration of the
innovation process, reinvented. Using multimedia and visually engaging
examples, Gutsche provides his audience with a cutting-edge toolkit for
leveraging viral trends and methodical innovation frameworks to generate
breakthrough ideas. Unlocking Cool includes Gutsches best examples
about Creating a Culture of Innovation, Power Innovation, Infectious Communication
and the Trend Report. Tech Point called the presentation, "The Perfect
Kick-Off," Canada eConnect noted, "Jeremy was the highest rated
speaker," while the Editor-in-chief of Hospitality Design noted,
Very well received for his humour, acuity and awareness. Spot on.
Highly recommended.
Infectious Communication and Marketing 2.0
With 3 million monthly views and citations in more
than 40,000 online publications, Jeremy Gutsche's TrendHunter.com is a
leading organization in the world of web 2.0 and viral marketing. In this
presentation, Gutsche uses viral videos, vivid examples and breakthrough
online marketing examples to captivate his audience. Then, he goes beyond
the buzzwords of web 2.0, Facebook, and social marketing to reveal the
core elements that make viral messages so infectious. He teaches his audience
how to live his Rule #1: "Relentlessly obsess about your story."
Creating a Culture of Innovation and Customer
Obsesssion
In a world of increased competition, intensified customer
demands, and shifting employee demographics, a culture of innovation is
more important than ever before. Jeremy Gutsche's Culture of Innovation
framework exposes the audience to groundbreaking ideas related to perspective,
customer obsession, tolerance for failure and creativity. In these categories,
he provides a toolkit of ideas that help organizations go beyond just
checking the box. In short, he inspires companies about how
to make their cultures revolutionary.
The Trend Report: Clusters of Innovation
Leveraging the world's largest database of micro-trends,
Jeremy' Gutsche's team filters through the most viral innovations in the
world to create 'Clusters of Inspiration'. His team sells this research
for clients including Microsoft, Yahoo and eBay. The content has been
sourced by The Economist, The Financial Times, The Guardian,
CBC, and dozens of leading newspapers. In this presentation, Gutsche walks
the audience through clusters of inspiration and teaches them how to create
their own.
Jeremy Gutsche’s Unlocking Cool is one of the ‘most favorited’
presentations in the world at SlideShare.net
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