Twitter Can Be Overwhelming; Alexandra Samuel's New Book Can Help
One of the best ways to use Twitter, the Vice President of Social Media at Vision Critical says, is to organize and categorize your contacts into lists. That way, you can streamline the content you are viewing and focus on only the information you want at any given time. Since Twitter can become somewhat overwhelming and contacts can sometimes slip through the cracks, she stresses the importance of optimizing the platform to suit your unique needs. She also suggests using a program like HootSuite to further streamline your list-making process and organize all of your contacts (and the massive amount of content they post to Twitter) in a meaningful way. In articles like this one and in her social media guidebooks, Samuel presents practical tips for navigating the digital world. She expands on these tips in her popular keynotes where she updates audiences on the trends, and shows them how to capitalize on the new technologies that will make you more productive both online and offline.