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The Business Romantic: Introducing New Speaker Tim Leberecht
Work | January 21, 2015

The Business Romantic: Introducing New Speaker Tim Leberecht

New Lavin speaker Tim Leberecht is the author of The Business Romantic, a book that argues we can find and create more meaning, and even magic, in and through business. We can make our work—and our lives—more fulfilling, if we design workplace experiences that engage our most complete selves. And, if we foster customer longing and loyalty by creating more “romantic” experiences, we can achieve more business success.

In his talks, Leberecht gives audiences the tools they need to fall back in love with work, to market with romance, and to bring emotion back to tech and big data. Leberecht is the chief marketing officer of NBBJ, a global design and architecture firm that helps organizations including Amazon, the Bill & Melinda Gates Foundation, Boeing, Google, Samsung, Starbucks, and Tencent create meaningful experiences. Previously, he was the chief marketing officer of Frog Design, acclaimed for its work with Apple and many other Fortune 500 brands. His writing has appeared in Fast Company, Forbes, Fortune, and Wired. He has spoken at TEDGlobal, The Economist Big Rethink, DLD, the Silicon Valley CEO Summit, and many more. His TED Talk “3 Ways to (Usefully) Lose Control of Your Brand” has been viewed by nearly a million people to date.



More about The Business Romantic:

Against the backdrop of eroding trust in capitalism, pervasive technology, big data, and the desire to quantify all of our behaviors,The Business Romantic makes a compelling case that we must meld the pursuit of success and achievement with romance if we want to create an economy that serves our entire selves.

A rising star in data analytics who is in love with the intrinsic beauty of spreadsheets; the mastermind behind a brand built on absence; an Argentinian couple who revolutionize shoelaces; the founder of a foodie-oriented start-up that creates intimate conversation spaces; a performance artist who offers fake corporate seminars for real professionals-these are some of the innovators readers will meet in this witty, deeply personal, and rousing ramble through the world of Business Romanticism.

The Business Romantic not only provides surprising insights into the emotional and social aspects of business but also presents "Rules of Enchantment" that will help both individuals and organizations construct more meaningful experiences for themselves and others.

The Business Romantic offers a radically different view of the good life and outlines how to better meet one's own desires as well as those of customers, employees, and society. It encourages readers to expect more from companies, to give more of themselves, and to fall back in love with their work and their lives.

To book Tim Leberecht as a speaker for your next event, contact The Lavin Agency speakers bureau.
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