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First Look: Scott Barry Kaufman’s New Book, <em>Wired to Create</em>
Science | September 14, 2015

First Look: Scott Barry Kaufman’s New Book, Wired to Create

Cognitive psychologist Scott Barry Kaufman’s newest book on creativity and the human mind, Wired to Create, is arriving on December 29 from Perigee Books. Described as a work of “groundbreaking research” and a “glimpse inside the ‘messy minds’ of highly creative people,” Wired to Create: Unraveling the Mysteries of the Creative Mind is also a collaboration between Kaufman and Carolyn Gregoire, a Huffington Post Senior Writer. To get a taste of this fascinating new volume, check out Kaufman’s lively book trailer above!

As a renowned University of Pennsylvania professor, The Imagination Institute’s Scientific Director, and celebrated author and researcher, Kaufman works at the forefront of imagination and creativity. His new work “helps us better understand creativity—and shows us how to enrich this essential aspect of our lives.” To Lavin speaker and Grit author Angela Duckworth, it’s “a lively, intimate glimpse into the creative mind from one of the most creative psychologists I know. Don’t miss it.”

Other early reviews by notable thinkers in the field position the book as a must-read. Susan Cain, NYT bestselling author of Quiet, calls it “an empowering manifesto for creative people. Endlessly relatable and chock-full of wisdom, Kaufman and Gregoire’s study of the creative personality will have you saying over and over again, ‘This is Me!’” Robert J. Sternberg, author of Successful Intelligence, says “This book is unusual and perhaps unique not only in explaining what creativity is, but also in showing scientifically how people can unlock and develop their creative talents. If you are interested in unleashing your own creativity, you will want to read this book!” And David Epstein is calling it “an exquisite tour through the science of that most prized but often frustratingly ineffable quality: creativity.”

From the publisher:

Is it possible to make sense of something as elusive as creativity? 

Based on psychologist Scott Barry Kaufman’s groundbreaking research and Carolyn Gregoire’s popular Huffington Post article “18 Things That Create People Do Differently,” Wired to Create offers a glimpse inside the “messy minds” of highly creative people. Revealing the latest findings in neuroscience and psychology, along with engaging examples of artists and innovators throughout history, the book shines a light on the practices and habits of mind that promote creative thinking. Kaufman and Gregoire untangle a series of paradoxes—like mindfulness and daydreaming, seriousness and play, openness and sensitivity, and solitude and collaboration—to show that it is by embracing our own contradictions that we are able to tap into our deepest creativity.

Each chapter explores one of the ten attributes and habits of highly creative people: 

Imaginative Play * Passion * Daydreaming * Solitude * Intuition * Openness to Experience * Mindfulness * Sensitivity * Turning Adversity into Advantage * Thinking Differently

With insights from the work and lives of Pablo Picasso, Frida Kahlo, Marcel Proust, David Foster Wallace, Thomas Edison, Josephine Baker, John Lennon, Michael Jackson, musician Thom Yorke, chess champion Josh Waitzkin, video-game designer Shigeru Miyamoto, and many other creative luminaries, Wired to Create helps us better understand creativity—and shows us how to enrich this essential aspect of our lives.

In his keynotes, Kaufman brings a fresh approach to fostering creativity and harnessing potential. He speaks about intelligence, creativity, and fostering new methods to help people reach their fullest potential. To hire Scott Barry Kaufman as a speaker for your next event, contact The Lavin Agency Speakers Bureau.
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